Student Success Story: How Krish Bharti Started His Own Online Clothing Business

Krish Bharti is a B.Com student who joined the Digital Marketing and E-commerce Marketplace Course at Digital Marketing Aid in June. His main goal was to learn practical digital skills so that he could build something of his own in the future.

During the course, Krish did not only learn the theory of digital marketing, but he also worked on real projects and hands-on assignments. He learned how online marketplaces work and practiced product listing, advertising, and brand building through practical activities.

From Learning to Launching His Own Brand

Krish always had a business mindset. His uncle has a wholesale shop in Ludhiana Gandhi Market, and Krish also helps him there sometimes. Because of this, he already had some exposure to the clothing industry.

However, Krish did not want to follow the traditional path of doing a job in the same industry. His dream was to start his own business and sell products online.

During the course, Krish decided to launch his own clothing brand called “Dressed Man.”
For this brand, he also created a Google Business Profile and his own website.

The idea behind the brand was simple:
Sell trendy T-shirts online through e-commerce marketplaces.

Choosing the Right Platforms

Since Krish was just starting and managing everything by himself, he decided to begin with platforms that are easier for beginners.

He started selling his products on:

  • Meesho
  • Flipkart

The First Challenge: No Traffic and No Sales

Like many new sellers, Krish also faced challenges in the beginning.

The first step was GST registration, which was approved in about one week. After that, he:

  • Listed his products
  • Started running ads

However, even after running ads:

  • The product listings were not getting impressions
  • Very few people were visiting the listing
  • There were no sales

This was a frustrating phase for him.

Strategy Discussion and Optimization

Krish discussed this issue during the class. After analyzing the situation, we found that the main problems were related to listing optimization, targeting, and ad testing.

We worked together on several improvements, such as:

  • Optimizing product titles with better keywords
  • Improving product descriptions
  • Updating product images
  • Adjusting the pricing strategy
  • Testing different ad campaigns
  • Improving listing visibility

This process took around 1–2 weeks of continuous testing and optimization.

The Turning Point

After these improvements, things slowly started to change.

  • Product impressions started increasing
  • More people began visiting the listings
  • Slowly, the first few sales started coming in

For any new seller, the first few sales are the biggest motivation.

Growing Sales and Confidence

With continuous learning and optimization, Krish’s store started performing better. His products began receiving consistent orders, and his confidence as an entrepreneur grew.

Today, Krish is getting good sales on online marketplaces, and he continues to grow his business by applying the digital marketing strategies he learned during the course.

A Great Example of Learning + Implementation

Krish Bharti’s journey shows that when students combine practical learning with real implementation, they can create real business opportunities for themselves.

Instead of only searching for jobs, Krish used his skills to launch his own brand and start an online business.

His journey also teaches an important lesson:
Starting something is easy, but continuing it for the long term is difficult. There will always be challenges, but every challenge has a solution if you keep learning and keep improving.

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